Voding Agency Brand & Web Development
A full business build for a web development company that became a proving ground before merging into Style Driven. Logo, visual identity, website, CMS-driven client sites, and a marketing engine to fill the pipeline. Built to solve the problem of businesses overpaying monthly for platforms when they could own their site outright.
What they needed
The model: take on almost any business type, build them a custom site with a backend CMS they can manage themselves, and keep them on retainer for maintenance or new features. We built the business, the brand, and the client base from scratch.
What we did
How we got there
Voding started as our web side, there to serve clients. Style Driven did the design, Voding built the sites, and at its peak the team was nine people.
- 01The shift
Building our own things
Then we realized we'd rather make our own things. ShootClickBang and Roster Card both came out of that.
- 02The hard part
Good products need an audience
Once we'd made them, we hit the real question: how do we get them in front of people? That takes promotion, and promotion is what Style Driven knows.
- 03The fold
Back under one roof
So we merged Voding into Style Driven, where the design, the development and the marketing that sells it all live together. We still build custom work for clients. It's just made through Style Driven now.
What it did
Voding launched, landed clients, and proved the model. When our own products needed an audience, Style Driven already had the marketing side, so the two merged.
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